Long Tall Sally’s lofty US ambitions
The Times
04 October 2009
Fashion retailer Long Tall Sally is stretching across the Atlantic to acquire the rival Tall Girl brand.
The British chain, promoted by Lisa Butcher, star of TV’s What Not To Wear, is buying an estate of 10 shops in Canada and the Tall Girl online business in the US. It is not buying the brand’s retail outlets in the US. Terms of the deal are not being disclosed.
The businesses it has picked up generate sales of about $15m (£9.4m), with Canada now accounting for a third of the enlarged group’s sales. Turnover is likely to be boosted when the Tall Girl US website relaunches.
The operations on both sides of the Atlantic are expected to be combined, providing the opportunity to introduce the Long Tall Sally brand into the US and Canada.
Long Tall Sally is owned by Amery Capital, an investment vehicle that was founded in 2004 by Maurice Helfgott, former head of menswear at Marks & Spencer.
Matthew Goodman
See the article at TimesOnline
Tags: Long Tall Sally, LTS, Tall Girl, tallgirlshop.com, The Tall Girl Shop USA, Tall Girl Canada
